Top features: – Enhance your entertainment with 4K upscaling and active HDR – Great audio to match up to the stunning picture – Smart webOS has all your favourite shows and more – Discover an intelligent TV with ThinQ AI & Google Assistant Enhance your entertainmentLift standard definition TV shows to near 4K quality for a whole new way of viewing with the LG 50UK6470PLC 50″ Smart 4K Ultra HD HDR LED TV.Whether you’re watching online, catching up on a soap, or playing some old school Crash Bandicoot, the UK6470’s features LG’s unique upscaler and advanced HEVC technology to bring a new depth and quality to the shows and games you love. With Active HDR, you’ll get scene by scene image mastering for amazing picture reproduction. Everything will look vivid and life-like, with richer, deeper colour.Great audio to matchIt can be dissapointing when a TV with stunning picture just doesn’t have the audio power to complement it. The UK6470 LED TV features Ultra Surround technology, which creates seven virtual channels for a surround sound effect. No matter where in the room you’re sat or what you’re watching, everyone can enjoy amazing audio to keep your TV watching experience consistent and uplifted.Smart webOSForget complaining about there being nothing on TV. LG’s webOS is packed with apps to keep the whole family happy. Catch that must-see drama series from ITV, settle down for a Netflix marathon in 4K, or rent a movie from the Sky Store.And with Freeview Play you can access content straight from your TV guide. Simply scroll back up to seven days and see what show’s you’ve missed. No more remembering to record Eastenders before you head out the door.Discover an intelligent TVWith a compatible Magic Remote (sold separately) you can make your living room smart. ThinQ AI is LG’s voice command platform that works in sync with your other ThinQ smart devices, even those from other manufacturers. Ask your TV to play a film on Netflix, switch on the news, or turn up the volume.And with Google Assistant built-in you can do even more. Find out what’s in your calendar, how long your commute will take, check the weather, control your smart home devices, and much more. All you need to do is ask.Effortless installation For setup without the squabbles, our Team Knowhow experts can connect your new TV to your Blu-ray player, sound bar, and other devices. They’ll even get you online so you can put your feet up and start watching straight away. Pass the popcorn. Essential extras Want your TV wall mounted? No problem. We’ve got brackets that tilt, swivel, or fix your TV in place for the best viewing spot in the house. Alternatively, browse our range of TV stands – we’ve got enough designs to keep even the pickiest interior designer happy. Avoid the disappointment of getting your shiny new telly home and realising you don’t have the cable you need to connect your games console or Blu-ray player. Sandstrom Gold Series HDMI cables support all resolutions and come with a reassuring lifetime guarantee.