Top features:- High image quality in a slim frame – Zoom in closer to capture distant objects – Sharper images and easy shooting – Shoot for longer and sync with your phone High image quality It’s easy to carry the COOLPIX A300 in your hand, pocket or bag thanks to its lightweight 20.1 mm body. Take colourful, detailed pictures of people, scenery and interesting objects with the camera’s 20.1 megapixel sensor. Even in dim conditions, it’s still capable of delivering high-resolution images. Preserve your memories on a hard drive or make enlargements to enjoy for years to come. Zoom in closer You’ll be able to photograph distant or inaccessible subjects with the A300’s 8x optical zoom. It’s ideal when you’re on the sidelines at a sports event, at a concert or sitting in a jeep on safari. Dynamic Fine Zoom extends the camera’s zoom range to 16x to hone in on fine detail for wide-angle group shots, family events or unexpected moments on your travels. Sharper images and easy shooting Even at full zoom, you can be assured of more stable photos thanks to high-performance VR (Vibration Reduction). It counteracts camera shake so your shots stay sharp. Your Nikon COOLPIX A300 makes shooting simpler with a range of automatic functions. Scene auto selector optimises settings for each scene, while Target finding AF focuses quickly so you can concentrate on shooting, and Panorama assist helps you easily record stunning scenery. Shoot for longer You can capture around 240 shots per charge, so the A300 is a great companion when you don’t want to miss a moment on your holidays. Syncing shots with your smartphone or tablet is simplified with SnapBridge, which maintains a constant low-power connection with you device for easy sharing – control essential functions from your phone, maintain the correct time and date, and more.Make sure you’ve got enough memory It is important to have the right memory card for your camera. The memory card will determine how fast an image is saved and how fast an image is uploaded. If you’re shooting high definition videos along with high resolution images then it’s best to invest in a high performance memory card. A high performance memory card will get the best out of your photography, ensuring the best continuous shooting speed and high quality data capture.Picture this The decisive moment, that perfect shot, missed because you were waiting for your camera to be ready to take a photo again. But it’s not your camera or your shooting technique – it’s all down to having the right memory card. To prevent that annoying lag when capturing high res images and HD video, opt for a high performance memory card with a fast write speed. Now you can focus on your subject.