Delivering high quality images and video, the Sony Cyber-shot DSC-WX500R Superzoom Digital Camera features a powerful zoom and tilting screen.Sharp shooting With a 18.1 megapixel Exmor R CMOS sensor for increased sensitivity and BIONZ X image processor for speedy operation, the Cyber-shot DSC-WX500B delivers brilliantly-lit, detail-rich, realistic photographs with minimum noise. The Cyber-shot DSC-WX500 features a high quality CARL ZEISS lens with high precision optics for excellent sharpness and contrast. An impressive 30 x optical zoom lets you capture faraway subjects in incredible detail, while a multi-layer anti-reflective coating helps reduce surface ghosting and flare. Tiltable screen Allowing for excellent versatility when taking photos, the 180° tiltable LCD Live View monitor lets you perfectly frame images such those taken from a high or low angle. It also makes it incredibly easy to snap the perfect selfie. Get perfect portraits without the need for touching-up on a PC afterwards. Beauty Effect features five different modes for smoothing skin, adjusting tone, reducing shine, widening eyes and brightening teeth – quickly creating enhanced results that can be shared instantly. Scene enhancement Instantly enhance images – all in camera – with Photo Creativity mode which lets you adjust brightness, vividness and colour, and add effects. A range of scene modes ensure the optimum settings are automatically chosen for the scene in front of you, including tricky subjects such as snow, fireworks and night scenes. Full HD video Shoot detailed Full HD 1080p video for high quality home movies that look great played back on a HDTV. The Cyber-shot WX500 lets you record in XAVC S format with a compatible memory card for detailed, extra-smooth action footage, while MP4 offers a compressed, web-friendly format for convenient sharing. With Intelligent Active Mode – Sony’s advanced frame-analysis technology and five-axis image stabilisation – camera shake when shooting images and video is significantly reduced for sharper results. Wireless connectivity Quickly establish a connection with your compatible smartphone or tablet thanks to built-in WiFi and one-touch NFC. You’ll then be able to transfer and share your favourite photos and movies with friends and family. In addition to letting you view and share your images, the Sony PlayMemories Mobile app lets you remotely control your camera – ideal when setting up selfies or group shots. Add memory It is important to have the right memory card for your camera. The memory card will determine how fast an image is saved and how fast an image is uploaded. If you’re shooting high definition videos along with high resolution images then it’s best to invest in a high performance memory card. A high performance memory card will get the best out of your photography, ensuring the best continuous shooting speed and high quality data capture.Take advantage of high quality shooting with the Sony Cyber-shot DSC-WX500R Superzoom Digital Camera in stylish red.